Keepsake hot takes: 10 new Keepsake Ornaments that are an automatic add-to-cart

Holiday lovers, we see you! While other people are drenched in summer sweat, we know you’re dreaming of a white Christmas (and a tree decked out with the latest and greatest Keepsake Ornaments). And just in time, Keepsake Ornament Premiere is here with a whole bunch of new ornaments to help you get a head start on romanticizing your best Christmas tree ever.

So crank the AC, beat the heat, and check out 10 of our faves that you’ll want to put at the top of your Wish List and the top of your tree.

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BIGGEST Way to Upgrade Your Holiday Decor: Up on the Housetop Table Decoration  

A table top figurine with light, sound and motion; the figurine is a model house that depicts several scenes, from Santa slipping down a chimney, to children waking up in their bedrooms, to the children spying Santa as he goes to put presents under a lit Christmas tree.

 

Don’t call it a comeback because this magical Santa scene hasn’t left our mind since it debuted as a Keepsake Ornament in 2015—and now it’s been reimagined as a full-size table decoration!

Prepare to stare as Santa descends into the chimney and then magically appears in the living room scene below, leaving gifts for the children who sneak downstairs to catch a glimpse.

Fair warning: If you set this next to your aunt’s fruitcake on your holiday table, she may mistake your transfixed, delighted gaze as encouragement to provide a bigger fruitcake next year. And while bigger is better for this showstopping table decoration…the same philosophy does not apply to fruitcake.

Don’t let auntie’s fruitcake bring your tablescape down. Here are some other ways to make your holiday table stand out.

Most Essential For Your Summerween Bash: Goofy Ghost  

A Keepsake Ornament shaped like a ghost sits on a dark green platform against a dark green background; the ghost is lit up from within, revealing a green, glowing face.

 

If you’re left aghast that we would even suggest celebrating Christmas before penciling in some Halloween fun, don’t worry, bestie: We are about to make your Summerween dreams come true.

One push of a button sparks this ghostly guy’s silly personality, lights his face from within, and gives your Summerween setup the perfect ghoulish glow. Carve yourself a watermelon and you’ve got a Summerween party to remember.

Most Likely to Inspire a Whole Backstory in Your Head: Candy’s Bakery, 1st in the Welcome to Elfville series  

A set of two Keepsake Ornaments hangs from a Christmas tree branch; one ornament is a little elf in a chef's hat and apron, holding out a cupcake; the other

 

Where some see a simple elfin girl hanging out next to the softly illuminated bakery that she runs, we see an opportunity to let your imagination run wild.

Did Candy drop out of Elf College to take over the family baking business? Has she fallen in love with a no-nonsense businessman visiting from The Big City? Is her candy cane chimney up to code?! No matter what facts you choose to add to her story, you can bet Candy is part of the sweetest new series to start.

Most Festively Flatulent: Pull My Finger Ornament  

 

Proud naughty-listers, this one’s for you. Something is in the air, and it isn’t just Christmas cheer. This silly snowman appears to have eaten one too many figgy puddings and is dealing with the consequences.

Don’t believe us? Just pull his finger and ho-ho-hold your nose. This ornament is both a good laugh and a cautionary tale to limit yourself on the puddings.

Bring a little more humor to their holiday. Check out this list of 100+ funny gift ideas!

Most Likely to Bring on the “Brightest” Smiles: Light It Up! Ornament  

 

A boring Christmas tree hates to see this ornament coming. With its playful snowmen and continuous, neon glow coming from a green tinsel garland, this ornament is sure to light up your tree (and maybe light up a few faces with a smile, too).

You might even consider handing it your own award for “Best in Glow!”

Most Likely to Keep Our Tummies Rumbling for Another Four Years: Sweet Decade, 6th in Series  

 

Again, the pillowy soft, marshmallow-y mounds of the snowmen in this series call to us. Again, it is forbidden to eat this ornament, as it is not actually made of candy.

If you can resist the temptation of this ornament looking like a whole snack, it’s the perfect way to mark another sweet year in this decade-long series of sugary snowmen.

Oh no, you’re still hungry! While you really shouldn’t eat ornaments, cookies are fair game. Here are a few recipes to treat yourself!

Most Likely to Make a Keepsake Collector Squeal Out Loud: Keepsake Village  

 

You know how your favorite franchise films throw in a few surprises for their fans? Take that concept and imagine a Keepsake Ornament that has all the lore. It’s even named after what the creative team calls itself at Hallmark—Keepsake Village!

This magical ornament has lights, a Christmas song medley, moving trains and buildings, plus callouts to fan-favorite series like Frosty Friends, Mary’s Angels and more. Even if you’re new to the Keepsake scene, you’ll want to make this ornament your entire personality. Get ready to squeal.

The Most Timeless Trimming for Your Tree: Stocking Stuffers, 5th in Series  

A Keepsake Ornament in the shape of a deep red Christmas stocking embroidered with gold snowflakes; tucked inside the stocking are Santa and Mrs. Claus, as well as Frosty the Snowman.

 

The merry hustle and bustle of the holiday season is all well and good, but you know what feeling is there for you when you’re burnt out on sugar highs? Quiet, peaceful nostalgia, baby.

And there’s nothing more nostalgic than this ornament, with its adorable characters peeking above gold embellishments on a deep-red stocking. It’s giving Classic Christmas—and giving ornament-lovers a chance to add a truly timeless piece to their tree.

Did the name of this ornament remind you to start your stocking stuffer hunt? Here are some ideas to get you going!

Most Likely to be Snatched Off Your Tree Because, Yes, It Is THAT Cute: Young Santa, 4th in Series  

A Keepsake Ornament in the Young Santa series; a little boy in a Santa outfit, understood to be Santa as a child, puts a jingle bell collar on a baby reindeer.

 

We’re not saying you should go all out and slap a GPS tracker on the bottom of Young Santa, but this charming ornament featuring lil’ Santa baby befriending his first reindeer may prove too tempting for some.

Beware of anyone who lingers too long in front of its charms; you may want to step in before cuteness overload prompts a misdemeanor.

Best Way to Show Your Sophisticated Side: Twelve Days of Christmas, 2nd in the Series  

A wood and papercraft Keepsake Ornament from

 

If you’ve been looking for an ornament to show off your sophisticated style—and knowledge of birds in holiday songs—look no further. The intricate papercraft details layered onto this wooden ornament will make it stand out on any tree.

Just be sure you know what a turtledove is before you show it off. Nothing will sink your classy vibe sooner than you suggesting it’s a bird with a shell. (Trust us…and thanks, Wikipedia.)

 

These 10 Keepsake Ornaments are just a few topping our Wish Lists this year, but there are countless fun, new ornaments waiting in this year’s Dream Book. And yes, we’re more than ready to get our faves hanging up on the tree. 🎄

Join us at your favorite Gold Crown store or on Hallmark.com for Keepsake Ornament Premiere, July 12–20. And in case you didn’t know, Keepsake Ornament Club members get to shop a day early in store…it’s a perk worth signing up for!

 

Looking for more Christmas tree-related fun? Look here!: