JoJo Fletcher on motherhood, meaningful traditions and thoughtful Mother’s Day gift ideas

A collage of Hallmark Mother's Day gifts selected by reality TV star, social media influencer and entrepreneur JoJo Fletcher, along with an inset photo of her.

Motherhood has a way of changing how we see everything—especially the women who raised us. For reality TV star, entrepreneur and social media influencer JoJo Fletcher, this Mother’s Day is especially meaningful: it’s her first time celebrating as a mom herself!

And she feels like it’s a perfect time for her to partner with Hallmark:

“It feels like such a natural fit. It’s about celebrating meaningful connections, expressing love and honoring motherhood in a really heartfelt way.”

Read on to learn how motherhood has deepened JoJo’s appreciation for her own mom, the thoughtful gift ideas she turns to when celebrating all the moms in her life, and why greeting cards remain a love language in her family.

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Thoughtful Mother’s Day gifts JoJo loves for her mom  

A selection of Hallmark card and gift products that JoJo Fletcher would choose to gift her mom for Mother's Day, including a recipe binder, a recipe box, a recipe card holder shaped like a rolling pin, a blue ceramic mug that says

 

Some of JoJo’s fondest childhood memories with her mom were in the kitchen, and she loves trying to recreate the traditional family dishes. So gifts like this recipe binder, recipe box and recipe card holder bring back wonderful memories for the both of them.

Of course, some gifts from JoJo’s new daughter to her grandma are a cute addition. JoJo loves this sweet “nana” mug and “best grandparent ever” picture frame.

And JoJo wouldn’t dream of forgetting the card! She found this card from our Lacey Chabert Collection that fit perfectly with the gifts she’d picked out—and expressed exactly how she felt.

“My mom and I both share the same love language of cards being important to us, so writing her a meaningful card always happens.”

Celebrating mom-friends with relaxing, meaningful gifts  

A selection of Hallmark card and gift products that JoJo Fletcher would choose to give her mom-friends on Mother's Day, including an enamel photo frame with scalloped edges; a white ceramic mug covered with small, lifelike illustrations of flowers; a lemon-scented candle; and a card that reads,

 

When it comes to her friends who also have kids, JoJo has found another meaningful facet of Mother’s Day to celebrate.

“I think it’s important to wish your friends that are also fellow mamas a happy Mother’s Day, because we all are going through this journey alongside each other,” she said. “I love choosing gifts that help them take care of themselves as much as they take care of others.”

When it comes to gifts for her friends, JoJo likes to focus on things that will help them relax, like an aroma-therapy candle that changes a room’s vibe, a cute ceramic picture frame to hold a photo that brightens their day, or a pretty mug for the coffee or matcha that keeps them going. And of course, each gift has a card to go with it.

“It’s important to let mom friends know what an amazing job they’re doing and thank them for supporting me.”

Honoring sisters-in-law, aunts and other special mother figures  

A selection of gifts that reality TV star, social media influencer and entrepreneur JoJo Fletcher would choose to gift any mom for Mother's Day, including matching floral apron, oven mitt and tea towels from Hallmark's Lacey Chabert Collection; a sculptural ceramic mug from the Lacey Chabert Collection; and cards for a sister-in-law and a mother-in-law.

 

When JoJo’s larger family is able to get together for Mother’s Day celebrations, she makes it a point to celebrate more than just her mom.

“Motherood shows up in so many forms, and so many women play important roles in our lives. Like my aunt, who is a mother figure to me, even though she doesn’t have children of her own. It’s important that she knows how thankful I am for her.”

Gifts like the ones from our Lacey Chabert Collection help JoJo feel like she’s celebrating her mother-in-law, sisters-in-law, aunts and more in a way that’s both stylish and thoughtful. These tea towels, oven mitt and apron all serve a functional purpose, but when on display together, their charming design also functions as decor. And this sculpted bow mug is just too pretty to leave out!

JoJo pairs them with Mother’s Day cards specific to her relationships, like this floral card for a sister-in-law and a card that would be perfect for a mother-in-law.

“It’s special to celebrate all the moms in our lives and recognize how much they each do for us.”

A lifelong love of greeting cards  

JoJo Fletcher posing for a selfie with the Hallmark Mother's Day gifts she's selected for her mom, mom-friends, and other important moms and mother figures in her life.

Not everyone can afford gifts for all of the moms in their lives, and that’s okay! JoJo feels like sharing a card with a heartfelt, handwritten message can be the most meaningful gift of all.

“The older I’ve gotten the more I have really appreciated a handwritten note or cards. They truly are a love language for me. There’s something so meaningful about putting feelings into words.”

And if cards are a love language for JoJo, it’s no wonder why she and Jordan ended up together:

“I remember when Jordan and I were filming for the Bachelorette and there was a week during hometown visits that we knew we wouldn’t see each other, he wrote me a week’s worth of cards that said ‘On days we can’t be together, read one’ and that felt like one of the most romantic and meaningful things he could have done.”

“I hope [greeting cards] stay a tradition and something we always do to celebrate and express love in a thoughtful way,” JoJo said. “There is nothing sweeter than to go back through old cards from your loved ones and reminisce on the kind words they shared with you.”

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You can find even more meaningful Mother’s Day cards and gifts here. Happy Mother’s Day to all the wonderful moms and mother figures who make our lives beautiful!